Tuesday, March 26, 2013
Sunday, March 17, 2013
Calvin Klein Concept 2013 commercial
Thanks to Zach Lewis for sharing this commercial. If you'll recall (and I don't for some reason?) this aired during the Superbowl which is watched by many families with young children.
What is your reaction to this ad, particularly in light of our discussion about men and distorted body image? I feel like the model in the ad probably even feels bad about himself when he seems the "airbrushed" and "photoshopped" version.
What is your reaction to this ad, particularly in light of our discussion about men and distorted body image? I feel like the model in the ad probably even feels bad about himself when he seems the "airbrushed" and "photoshopped" version.
Social Media and Social Impacts
Thanks to Shira Weinstein for sending along this video. This video really plays up how integral social media has become in our lives. I thought it was interesting that a very high percentage of children under the age of 2 have a "digital shadow." Anyone else familiar with that term? What are the ethical implications of posting so much information about your children online?
Wednesday, March 13, 2013
78% of teens now have a cell phone...
http://www.pewinternet.org/Reports/2013/Teens-and-Tech.aspx#.UUDBpH4xjOI.twitter
What do you think? What are the pros and cons?
What do you think? What are the pros and cons?
Celebrity endorsements of food products spur kids' unhealthy meeting...
Kids eat more of a food product when it's been endorsed by a celebrity.
http://www.myhealthnewsdaily.com/3600-celebrity-endorsements-unhealthy-child-diets.html
http://www.myhealthnewsdaily.com/3600-celebrity-endorsements-unhealthy-child-diets.html
Board games vs electronic games
http://www.bitescience.com/Knowledgedatabase/Article/tabid/81/ArticleID/149/ArticleName/MobileEducationalGamesMuchMoreFunandJustasEffectiveasTraditionalBoardGames/ChannelID/12/ChannelName/Homepagerotator/Default.aspx?utm_source=Labnotes+Newsletter&utm_campaign=5731c5ef3a-Labnotes&utm_medium=email
The argument here is that mobile educational games can transmit just as much knowledge as traditional board games. Kids find them more engaging and interactive.
But, traditional board games are about more than learning. They are about doing something together, engaged with another person.
What do you think?
The argument here is that mobile educational games can transmit just as much knowledge as traditional board games. Kids find them more engaging and interactive.
But, traditional board games are about more than learning. They are about doing something together, engaged with another person.
What do you think?
Monday, March 11, 2013
Comics books good for kids?
My son loves graphic novels. Here are his two favorite series:
I was dubious at first. But, he read over 1,000 pages of the Bone series. Since then he's written three of his own graphic novels.
This article makes the argument that comic books can be good for kids. What do you think?
http://www.huffingtonpost.com/common-sense-media/comic-books-for-kids_b_2832507.html
I was dubious at first. But, he read over 1,000 pages of the Bone series. Since then he's written three of his own graphic novels.
This article makes the argument that comic books can be good for kids. What do you think?
http://www.huffingtonpost.com/common-sense-media/comic-books-for-kids_b_2832507.html
Monday, March 4, 2013
Stereotypes in Children's Media
Chellis
Allen:
Stereotypes
within toys and their advertisement have been helping to aid societal
stereotypes of what roles women should play in society. Watching channels that
geared to children toy ads are in the top 3 types of commercials. Many of these
toy commercials are gendered, aiming to relate to at least one of the genders.
Women have been shown to have a higher percentage in purchasing products. They
are the target consumer. Naturally more of the ads shown during commercial
breaks will be geared to girls or have a neutral trend to it. Habits and norms
are engraved into children because of how impressionable they are, and we tend
to learn at an early age through observation. Societal
norms tells us women should cook, clean and me feminine and attractive. The toy
ads that have been shown are products such as, the Easy Bake Oven, toy modeled
kitchens and Barbie. Boys usually are in commercials with water guns or toy
action figures or even something related to sports. Why would a young girl need
a toy oven or kitchen? This continues to show the stigma of women being in the
house to cook and clean. It is made to seem like fun and as the girl gets older
she is already prepared to do what society calls for them to do.
Barbie
has been displayed as this character that girls should strive to be, she can do
anything she puts her mind to, she has more than 20 different career paths mind
you, and let us not forget she is attractive. She is a slim doll that has and
extremely small waist line and some curves. According to numerous studies done,
girls who play with Barbie, ages 5 and over, have lower self-esteem regarding
their body image. Barbie also has products like her dream house, which stick
with the stereotype of females being in the home. In the videos below, each of
these commercials only shows girls playing with these products. This only
begins to let both genders know that it is only socially acceptable for females
to play with these toys. We know society has changed, but it seems like
advertising for children hasn’t. Sexual orientation is a touchy topic for all
ages, but also difficult to explain to younger children. The stereotypes
displayed for girls to play with dolls and to cook and clean may limit them to
being who they are as well as boys who would much rather lay with toys that
aren’t marketed to males. Children are supposed to have free imaginations but
stereotypes with toys ads have constricted and defined who they are before they
are even sure of themselves.
Links
Easy Bake Oven:
Barbie:
Source
David Daniels IV:
As we’ve been learning
in class, the media creates, shapes, and affects children in a number of ways,
including indoctrinating them with gender norms that teach them how they are “supposed”
to behave. They learn that to be a
boy or a girl comes with a certain set of roles one must perform in order to
properly belong. This phenomenon occurs at every level, and advertising to
children is a powerful tool of gender socialization. One of the most potent forms of gender socialization comes
through toy advertisements.
So-called playthings designed to promote a domesticated worldview are
promoted to girls, things that are aimed to excite and encourage them toward
housework, such as Easy-Bake Ovens and toy vacuum cleaners. Boys, on the other hand, are targeted
by ads publicizing more violent forms of play, as violence is equated with
masculinity.
Take
commercials for “boys toys,” like the NERF gun ad I have linked here. A mock
firearm advertised completely to young boys, as evidenced by the lack of female
“players” in the commercial and appeals to “toughness,” viewed as an inherently
male trait. This commercial stereotypes young boys as violent and tough,
insinuating that they are supposed to play with things like guns, because guns
are for boys (and NOT girls, because there are no girls in the commercial…inadvertently
creating another stereotype of girls as being weak, or at the very least unfit
for faux-gunplay.) What are these types of ads teaching our children about what
it means to belong to a gender?
Diana Niehaus:
Food, Funny and Fat.
A
stereotype that has become more frequent in the media is the idea that a fat
character needs to be funny or has to be there to make the other characters
look better. This character is either cracking jokes or doing stupid things to
get the audience to laugh, they are there as comedic relief but never as a
character the audience is supposed to fall in love with or root for. Off the
top of my head Melissa McCarthy comes to mind as an overweight actress whose
roles consist of crazy, tomboyish brides maid in Bridesmaids, and a southern
identity thief whose main joke in the trailer is not being able to run away
from the man chasing her. Of course we like to believe that these characters
are doing good things for the overweight community. There are some who like to
say that even having them on television is adding to the acceptance of people
being overweight, however this type of stereotyping is not a accurate
reflection of any person.
The second type of character,
which can be added to the first kind, is the character that is there to build
up the main character. Every positive aspect the main character has,
responsibility, determination; the secondary character has the opposite. And
more often then not this secondary character is a bigger size than the
main character. It perpetuates the idea that the fat character isn’t the main
character, that they have a plethora of negative traits that help the audience
identify that the main character is the idol; they are the ones you need to be
rooting for.
The Goonies
References:
Brittany
Robles:
Stereotypes are something that are portrayed everywhere in media.
Whether it be about different age groups, cultural backgrounds, gender or
sexual orientation, it is hard to watch a television show that does not include
these incorrect schemas. Perhaps a place were stereotypes are most prevalent
are in tween and teen TV shows. Often times these shows take place in high
school settings, which is a breading ground for stereotypes. There are
countless examples of the high school captain of the football team being
considered a “dumb jock” that gets all the girls and the cheerleaders being the
mean girls that rule the school.
They depict the nerdy kids that do well in classes as the ones that get
picked on and have no friends and everyone else is trying desperately to cling
to their clique that they belong to.
Stereotypes such as these can be throughout the whole movie of “Mean
Girls” but are especially dominate in the lunchroom scene. It is depicted a lot
in shows that were you sit in the cafeteria defines your social standing and
says a lot about your personality.
These stereotypes believe a lot of children to believe that what groups
they belong to in high school can make or break how they are seen in the eyes
of their peers, which is not true. By exposing kids to these stereotypes at a
young age it is only making them become more of a reality and allow there to be
countless “Mean Girls”.
Skylar
Smith:
As
children begin to develop, they start to absorb all of the information that
surrounds them and this is why stereotypes in the media can be very dangerous
to children. Children might
believe the stereotypes they see on television and associate them in real
life. There are a few issues in
the representation of Latinos in cartoon characters, mainly “whitewashing” Latino characters and
representing them as exotic or “the other.” By 2050, Latinos could potentially be over 50 percent of the
population (CNN, 2008). This will
be a historic event in the generation of the children today, so the
representation of them should stop implementing the many stereotypes associated
with them. Disney just recently
introduced the first Latina princess, Sofia who is the main character in Sofia the First.” At first it may seem like a good step
for the representation of Latinas but at looking further in to it there are
many issues that concern the Latino population.
Sofia
is very light-skinned resembling other white characters like Snow White. Latinos have a variety of skin colors
from light-skinned to dark-skinned and are not defined by the color of their
skin but rather base it on a “more culturally defined perspective” (Rodriguez
2000, p. 10). This “whitewashing”
of Latinos, also found in Dora the Explorer and Dragon Tales, is stripping them
of their identity and assimilating them to fit the dominant culture.
Latino’s
are also consistently being represented as a foreign character or exotic. They tend to not fit in to the dominant
culture, which is always pointed out to the viewer by the extreme foreignness
nature assigned to them. Enrique
from the children’s show Dragon Tales
is exoticized and represented as very different from the other characters. Yes, Latinos and Hispanics have roots
that trace them throughout Latin America and Spain but many Latinos are born in
the United States and are a very big part of our population. This constant portrayal of Latinos as
foreign is a negative misrepresentation.
Unfortunately, “Latino identity remains an alien presence that
seemingly cannot be integrated into the mainstream social economy” (Serrato,
2009).
Generally,
the culture of children’s television shows today is getting more positive for
Latinos and other minority groups but there are still these big issues that
occur in children’s television shows daily. Below is a link to a video project I had previously done
with other University of Connecticut students, showing the important issues I
have listed above. Our goal of the video was to introduce a potential solution for an online show only, that allows viewers to customize their character before each season, allowing them to create a variety of representations.
References:
Broughton, A. (2008, August
13). Minorities expected to be majority in 2050. CNN. Retrieved from http://www.cnn.com/2008/US/08/13/census.minorities/
Rodriguez, C. E. (2000). Changing
race: Latinos, the census, and the history of ethnicity in the United States.
New York, London: New York University Press.
Serrato, Phillip. (2009). “They
Are?!”: Latino Difference vis-à-vis Dragon Tales. Cultural Studies ↔ Critical
Methodologies, Volume 9 Number 2. SAGE Publications.
Superficial New Video Game for Girls!
Thanks to Brittany Robles for sharing this gem! Apparently a game developer in Romania has designed a video game with the main goal of giving young girls the "tools" they need to be accepted into Upper East Side NY socialite society. These goals include things like fashion, hair care, skin care etc. The ultimate goal, according to the game, is to get invited to thousands of parties!!
What do you think the effects of something like this could be on young girls?
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